Chitika Partners with Google Ad Exchange For Display Ads

Doubleclick by Google Ad Exchange Partnership

Chitika is pleased to announce a partnership with Google's DoubleClick Ad Exchange in which Chitika brings your ad supply to the Doubleclick Ad Exchange. Google's DoubleClick Ad Exchange is the world's largest demand pool of advertisers. The exchange has multiple ad features with built-in optimization to help make the most of every impression.

In addition to this partnership, Chitika has also signed partnerships with AOL, Pulsepoint and others to optimize earnings for its publishers.

What Does This Mean For You?

If your domain is approved for the exchange, you immediately get access to the world's largest pool of advertiser demand. This means higher eCPMs and also much larger fill rate (that is: more of your ad requests get filled with paid ads). In our initial tests, we are seeing higher earnings across the board. By using Chitika along with your other ad options, you get to diversify your revenue channels and hopefully also increase your total earnings.